contractor leads

Who Is Looking For You On The Internet?

Everyone!

Even if they don’t know exactly what they need, chances are most people are looking for a skilled contractor who can fix whatever is broken, damaged, or in need of maintenance around their homes. From fence installations to bathroom remodeling and from landscaping to home automation, every homeowner and tenant with access to the internet, will look for home improvement services online, from their computers and even most likely, their phones.

The people looking for DIY tutorials one day are the same people looking for repairs, maintenance, and other related services the next day.

Other people, who don’t have time for DIY projects, are constantly looking for contractors who can take over whatever home improvement project they have in mind. So every day, hundreds of people go online to look for specialized contractors in their specific locations, to assign them home improvement tasks of all sorts.

So we know the internet is one of the biggest sources for contractors to find more customers and make more sales but are people buying?

According to a study by The Farnsworth Group contractors are optimistic about 2017. Their study turned up an increase of 5-10% in 2017.

home improvement leads

 

So the next big question for home improvement contractors is….

 

What’s A Cost Effective Way To Capture This Business Growth?

There are basically 3 ways to take advantage of online leads.

1. SEO – search engine optimization is the science or art of ranking your business website on the first page of the search engines so prospects can find you. To accomplish this you’ll need some skills and knowledge in modern SEO techniques. Alternatively you can hire an SEO company that specializes in the home improvement industry. Bear in mind that this is a process and will take time to achieve the rankings your desire

2.Paid Ads – Paid ads, PPC or pay per click ads is simply buying ads on the first page of the search results. The search engines will tell you that anyone can create an ad and achieve page 1, this is true but without some working knowledge of the system ad cost can put this out of reach for many. Hiring a company to manage the ads is a great way to go for many companies. But for most small contractor businesses the cost is just too high and out of reach.

3. Leads – Pay per lead programs have become increasingly popular. The popularity is due to the fact that this is a much more palatable option for most home improvement contractors. The cost is much lower and results are more immediate than SEO.

So if you own or manage a home improvement company and are ready to grow your business in 2017, you’ve come to the right place. Social Climb specializes in leads for home improvement businesses across the US. We work with all types of companies, from home elevator companies to roofers to window washing. Schedule a free no obligation consult with one of our experts today!

Lead Generation For Contractors

More Interesting Articles
Balancing SEO With Website Usability

Balancing SEO With Website Usability

Developing your site so that it enhances your visitors' shopping experience and improves conversion rates does not automatically mean that you have a site that is friendly to the search engines. Similarly developing a site that is search engine friendly doesn't automatically make it user-friendly. B.... More »
Why Should You Start Marketing Your Business To Millions Of Smartphone Users?

Why Should You Start Marketing Your Business To Millions Of Smartphone Users?

Smartphones have become a ubiquitous part of daily life, particularly for the younger set. Those of us who remember when cell phones first came out, roughly the size of a brick and just as heavy might be a bit bemused by the latest advances in technology. Nowadays, it seems as though the latest smar.... More »
Great Content Means More Traffic And Sales

Great Content Means More Traffic And Sales

What exactly Makes Good Content for Marketing? You might have heard this millions of times, Content is King. When it is all said and done, however, that statement leaves many wondering just what makes all the distinction between good content or poor content. It's a sketchy zone which can be diffe.... More »
How to Earn More Retweets with Images

How to Earn More Retweets with Images

When it comes to Twitter marketing, one of the most common questions that we hear is, “how to get more retweets?” Images are the key to getting more retweets. One of the simplest ways to get more retweets and engagement is to incorporate more images into your Tweets. “Social Media Scientis.... More »
Jamie Gallegos

About Jamie Gallegos

Jamie is the Founder and President of Social Climb a full service marketing agency located in Englewood Colorado. Jamie’s expertise is in search engine optimization and strategic marketing solutions. With more than 15 years of website design and internet marketing Jamie is an advocate for small businesses across the U.S.

No Comments

Leave a Comment

Social Climb (303) 900-4688
5.0 stars - based on 10 reviews
8310 South Valley Highway, 105A Englewood, CO 80112
Hours: Mon-Fri 8am - 5:00pm